Jeff Brownlee, spokesperson for the Canadian Manufacturers and Exporters , has commented that the future of manufacturing isn’t about mass production but customization. He emphasizes that businesses need to find their niche, then do it well and offer value add.
Instead of making one million mass produced items of questionable quality, you make 1000 products that are customized to your specifically targeted niche based on your research.
They say that the 21st century is all about the knowledge economy but Brownlee tends to think otherwise… “ At the end of the day, innovation and creativity are what sets us apart from other countries.”
Daniel Pink author of “ Free agent nation” and “A whole new mind: why right-brainers will rule the future” would most likely agree wholeheartedly with him.
About Me
- Di Wright
- I am an ESL Instructor, Communications Specialist, Career Coach and Novice Writer specifically for your communication/ career goals, and establishing your brand. For over 11 years, I have led leadership/communication workshops (and now online sessions ) on developing leadership skills, enhancing creativity, creating a work/life balance, and many other subjects for the Toronto Board of Education, and in the non-profit and corporate sector. My approach teaches the vital importance of clear, motivational, yet caring communication. I have recently written a journaling workbook for my students/clients that contains weekly reflections with activities. It has been used by life coaches, career consultants and communications instructors. Here is the link for those who wish to learn about my journalling workbook and to purchase it.. http://tinyurl.com/serendipityjournal I’m currently working on my second workbook – a unique guidebook for traveling your career pathway. For more information about my upcoming other workbooks, email me at: d.wri3420@gmail.com
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