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I am an ESL Instructor, Communications Specialist, Career Coach and Novice Writer specifically for your communication/ career goals, and establishing your brand. For over 11 years, I have led leadership/communication workshops (and now online sessions ) on developing leadership skills, enhancing creativity, creating a work/life balance, and many other subjects for the Toronto Board of Education, and in the non-profit and corporate sector. My approach teaches the vital importance of clear, motivational, yet caring communication. I have recently written a journaling workbook for my students/clients that contains weekly reflections with activities. It has been used by life coaches, career consultants and communications instructors. Here is the link for those who wish to learn about my journalling workbook and to purchase it.. http://tinyurl.com/serendipityjournal I’m currently working on my second workbook – a unique guidebook for traveling your career pathway. For more information about my upcoming other workbooks, email me at: d.wri3420@gmail.com

Sunday, February 14, 2010

Initial Tips for Developing Your Personal Brand

Some Initial Tips for Developing Your Personal Brand

• Start doing research and development ( R & D) re: possible core strengths for your field/industry, then customize it according to your abilities/ strengths, talents, skills, competencies, and passions. This can be done by through various websites: Canadianbusiness.com , Forbes.com, Economist.com, Fortune.com, profit.com, itworldcanada.com, itbusiness.ca, profitmagazine.ca, BNN.ca,Businessweek.com, careerjournal.com, etc.. If possible, get an inside coach for the companies ( someone you can connect with) that you have specifically targeted from your R & D strategies.


• Find a Mentor in your field and choose one whose strength is your weakness. You can also find a person ( not a friend or family member) to become your accountability partner- someone who you can share your goals with and holds you accountable to them. An accountability partner will kick your butt when you need it, but not kick you when you’re down. :) Depending on the circumstances, this can be your Mentor.

• Write out a one-page career marketing plan and refer to it daily.. Keep it front and center.. If it is not working for you, then change/ adapt and modify it accordingly—in conjunction with your research and development, and your mentor’s and accountability partner’s feedback.
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